Michigan Minority Supplier Development Council
A premier procurement conference delivered frictionless logistics, high impact programming, and standout attendee satisfaction.
THE EVENT
The Michigan Minority Supplier Development Council hosts the Michigan Minority Procurement Conference, a three day in person forum connecting national and local corporations with top Minority Business Enterprises. The Wynning Experience supported a complex scope that included more than 1,850 attendees and 150 exhibitors at Huntington Place in Detroit, with programming that spanned workshops, matchmaking, and a large scale business opportunity exchange. Pre pandemic editions drew roughly 3,000 attendees and more than 300 exhibitors, underscoring the conference’s regional prominence.
THE CHALLENGE
MMPC’s mandate combined operational excellence with measurable impact. The event had to deliver seamless registration, transportation, and on site flow while curating content that empowered MBEs and satisfied high expectations from corporate partners and attendees.
THE PLAN
The Wynning Experience leveraged its extensive expertise to deliver a comprehensive solution:
Strategic Orchestration
A comprehensive plan and run of show aligned to MMSDC goals with clear roles, timelines, and risk controls
Targeted Programming
Curated workshops and forums led by distinguished speakers tailored to diverse business needs
Frictionless Registration
Technology enabled registration and check in to speed throughput and reduce wait times
Experience and Mobility
Elevated hospitality and entertainment with transportation logistics that kept attendees focused on content and connections
THE RESULTS
The MMPC conference was an outstanding success, exceeding expectations across all metrics:
Operational Excellence
High standards across registration, transportation, and on site management that improved attendee satisfaction
Business Outcomes
Workshops and networking produced actionable insights and new relationships for MBEs and corporate partners
Reputation Lift
Strong client and stakeholder praise, reinforcing MMPC’s position as a leading business conference in the region
With meticulous planning, creative execution, and unwavering attention to detail, The Wynning Experience ensured the MMPC delivered on its promise to foster opportunity and drive meaningful outcomes for MBEs and corporations alike.
Turn your vision into an extraordinary reality.
The Wynning Experience Team consists of seasoned planners with diverse backgrounds and educational expertise, collectively bringing over 50 years of experience in the hospitality industry. We leverage this wealth of talent, along with our proficiency in the latest technologies and trends, to design and execute cost-effective, strategic, and highly successful events, tailored to meet the unique needs of our clients.